FALLS CHURCH, VA- MHz Networks has been named a participant in the Open Mobile Video Coalition (OMVC) trial taking place in the Washington, D.C. metro this summer and fall.
The Open Mobile Video Coalition (OMVC) is an alliance of broadcasters whose mission is to accelerate the development of mobile digital television in the United States. Utilizing digital spectrum and new cutting-edge mobile video technologies, Mobile DTV enables local broadcasters to deliver live, local and national over-the-air digital television to consumers via next-generation mobile devices.
Through the OMVC pilot test group, MHz Networks content will be available alongside commercial network content. The coalition intends to make the content available in a digital format via cell phone, but also through other devices, such as PDA, dangles (USB plug-ins) or in even in public venues like taxis and buses.
“This is a great opportunity for broadcasters to demonstrate new applications for digital broadcast spectrum,” says Frederick Thomas, MHz Networks CEO, “It’s important to move content to viewers in ways that are most convenient for them. Our specific international content is ideally suited for these types of new technologies. We believe we see some really interesting business opportunities emerging.”
Thomas says, “The possibilities with digital television are expanding and this partnership with OMVC will allow us to reach our audiences and new ones with globally-minded programming. We’re happy to be involved.”
In addition to MHz’s linear MHz Worldview channel on Mobile DTV, MHz plans to unveil a 90-second world news update available via broadcast 'clipcast' later this year.
The trial is expected to help prepare broadcasters for the full deployment of services scheduled for later this year. Twenty-eight markets, including New York, Chicago, Philadelphia, San Francisco, Boston and Atlanta, have agreed to launch the free mobile digital television programming.
Additional announcements regarding the availability of MHz Networks content via new technologies will be made throughout the summer.
8101 A Lee Highway
Falls Church, VA 22042